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  • A Global Perspective:

    Unlike many UK-focused wealth managers, we take a global view—offering broader investment opportunities to boost diversification and long-term results.

  • A Rigorous and Disciplined Model:
    We apply institutional investment principles rarely offered to UK private investors, building diversified portfolios designed for strong risk-adjusted returns beyond traditional asset classes.
  • An Unconstrained Approach:
    We take a flexible approach, exploring opportunities across asset classes, regions, and styles—adapting to markets to pursue the best possible returns for our clients.
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Fairstone's Model Portfolio Service

Fairstone’s Model Portfolio Service (MPS) offers you the opportunity access to professionally managed investments that are aligned to your financial goals and the level of risk you’re comfortable with. Rather than managing your own investments, your adviser helps you choose from a selection of model portfolios, each designed and maintained by our specialist investment team in the City of London.

We use our scale to negotiate competitive terms with fund providers. We can access investments at a lower cost than is normally available to retail clients and pass these savings back to our clients. This helps to reduce fees and improve long-term value. Each portfolio includes a mix of investments, such as company shares, bonds, and cash,  chosen to spread risk and help deliver steady performance over time. These portfolios are actively monitored and updated in response to changes in the market.

Our Solutions

We offer a diverse range of investment solutions tailored to different client needs and objectives.

Flagship Portfolios

Our Flagship portfolios offer diversified, long-term growth or income, driven by expert asset allocation and exclusive insights from J.P. Morgan Asset Management’s market strategy team.

More about our Flagship Portfolios

Partner Portfolios

At Fairstone, we recognise that no single firm holds a monopoly on investment expertise. Whilst we are confident in our in-house strategies, we also seek out and incorporate the best active and passive strategies from leading providers in the market.

More about our Partner Portfolios

Responsible Portfolios

Our Responsible portfolios are designed for investors who wish to avoid certain sectors and instead focus on companies with a positive societal and environmental footprint.

More about our Responsible Portfolios

Specialist Portfolios

Our Specialist portfolios are designed for investors seeking specific investment strategies. These portfolios provide access to a wider range of investments including direct equities, investment trusts, and other specialised asset classes.

More about our Specialist Portfolios

Meet the Team of Professional Buyers

Our investment team brings extensive experience and expertise to ensure clients benefit from well-researched, high-quality investment solutions. The team includes Nick Stebbing, Oliver Stone, Imogen Hambly, and Harry Scargill.

At Fairstone Investment Management, our priority is to deliver informed, independent, and effective investment solutions, ensuring our clients’ financial goals are met with confidence.

Starting your investment management plan with Fairstone

Creating and maintaining the right investment strategy is vital to achieving your financial goals.

We're local to you

With over 50 locations nationwide we strive to provide local, face to face advice to over 125,000 clients.

Chartered & Defaqto status

Fairstone is proud to incorporate one of the UK's largest Chartered financial planning firms as well as our managed investment portfolio's being Defaqto 5-star rated for eight consecutive years.

Committed to quality

Don't just take our word for it. Our clients have, and continue to rate us 5 stars on Trustpilot with over 13,000 reviews.

Investment management - your key questions, answered

What is a Model Portfolio Service?

A Model Portfolio Service is a professionally managed investment solution where portfolios are constructed based on a specific risk level or investment goal. Each model portfolio is made up of diversified assets such as shares, bonds, and funds, and is regularly rebalanced by investment experts to stay aligned with its objectives. It provides a cost-effective and efficient way to invest, especially for those who prefer a guided approach.

How do Model Portfolios work?

Model portfolios work by grouping a selection of investments into pre-defined portfolios based on varying levels of risk. Investment managers adjust the asset allocation according to market conditions and the portfolio’s target risk profile. Investors choose a model that matches their financial goals and risk tolerance, typically with the guidance of a financial adviser.

What are the benefits of using a Model Portfolio Service?

Model Portfolio Services offer a number of key benefits. They provide diversification, helping to spread risk across a broad range of asset types. Portfolios are under professional management, meaning experienced investment teams monitor and adjust holdings to stay in line with market conditions and risk targets. Each portfolio is designed to meet a specific risk level, often using a recognised scale such as Defaqto’s, making it easier for investors to choose an option suited to their needs. The service also offers efficiency, saving time and effort compared to managing investments independently. Finally, there is a high degree of transparency, with regular updates and factsheets available to help investors understand how their portfolio is performing and what it contains.

Who should consider a Model Portfolio Service?

Model Portfolio Services are ideal for investors who want a hands-off approach but still want professional oversight. They suit a wide range of investors, from cautious savers to more adventurous investors. It is important to work with a financial adviser to select a model portfolio that aligns with your personal goals, time horizon, and risk appetite.

How is risk managed in a Model Portfolio Service?

Risk is managed through strategic diversification and regular portfolio rebalancing. Most services use a risk rating system, such as Defaqto’s 1 to 10 scale, to help investors understand the relative risk level of each portfolio. By choosing a portfolio aligned to your risk tolerance, you can invest confidently knowing your investments are structured to handle different market conditions.

The value of your investment can go down as well as up and you may not get back the full amount you invested. Past performance is not a reliable indicator of future performance. Investing should be regarded as long-term and should fit in with your overall attitude to risk and financial circumstances. Before investing in funds please check the specific risk factors on the factsheet documents and consult your financial adviser.

Expand your Investment Knowledge

Gain deeper insights into investment principles, portfolio construction, and comprehensive product education to enhance your knowledge.

Investment Knowledge Hub